Advertising device



Jan. l0 1928.

G. WILLEN-S I ADVERTISING DEVICE 2 Sheets-Sheet 2 Filed Feb. 18. 1926gri/venta:

` sented dan. lll,

narran srarss GEORGE VLLLENS, OF CHCGO, LLINOIS.

ADVERTISING DEVICE.

Application liled February 18, 1826.

rlhis invention relates to advertising dcvices a d to illuminatedintelligence-conveying devices generally, and has more particularreference to a clock bearing advertising or other informative matter ona light-permeable tace and indicating the time by means ot the imagesot' the hands or pointers located within the clock, the said imagesbeing projected on the said tace by a source ot illumination locatedwithin the clock.

ln prior devices of this character, the hands and the advertising matterwere arranged on slides located wit-hin the box and their imagesprojected on the light-permeable 'lace or screen of the clock by meansot lenses or mirrors. The cost of the lenses andthe parts associatedtherewith in these devices is a consideratum.

Accordingly, one of the objects of the present invention is theprovision of a` device ot the character described in which lenses andtheir associated parts will be unnecessary, thus materially reducing thecost of construction ot the device.

Another object is to provide means whereby the advertising matterdisplayed by the device may be imprinted on paper or other inexpensivetlexible sheet material, thereby eliminating the use oli expensive glassslides hitherto-employed tor this purpose.

Another object is the provision ot a quiclily detachable means torsecuring the paper or flexible sheet in position in the device,thustacilitating its removal or replacement..

VAnother prufpose ot the invention is to provide a screen holding tramethat terms a ren'iovable tace or cover tor an open side o. the box, andwhich may be readily attached. or detached therefrom.

Other objects and advantages will be apparent as the descriptionproceeds.

In the accompanying drawings forming part of this speciication, in whichlike numbers ot reference denote like parts Wherever they occur,

Figure l is a vertical sectional view taken on the line 1--1 in Figure2;

Figure 2 is a iront elevation of the de vice;

Figure 3 is a view of the interior ot the clock, the liront cover orpanel having been removed; and

Figure 4 is a vertical sectional view taken on the line l-fl in Figurel.

te n n enclosing member l oi a preferably Serial No. 89,052.

r .frangular hoz-like formation, comprises opaque lateral walls 2, topwall 3, bottom wall il and posterior' wall 5. The said walls arepreferably formed of sheet metal and the open anterior' side is coveredby a removable panel or marginal frame 6, substantially Kishaped incross-section and having portions or iianges Tretracted from the mar-`linal edges ot the trarne and projecting in- .Jardly and enga-ging theinner sides orn the walls 2, and d. Screws 8, having knurled heads 9,pass through pertorations in the walls 2 and thread into tapped openingsin the flanges 'l'. rllhe screws 8 secure the panel 6 to the box l; andthe screws may be easily removed it detachment ot the frame or cover Gis desired.

rlie vertically extended portions l0 of the trame 6, in addition tobeing connected at their upper and lower ends to respective horizontallyextended portions ll, are preterablv oined intermediately of theirheight by a third horizontally extended portion l2, forming asubstantially square lower opening i3 and a horizontally elongated upperopening el in the frame 6. Shoulders or seats l5, ormed around themargins of the openings lo and l-l, and facing the interior ot the box,support respective screens in the openings 13 and l/l against outwarddisplacement. Each ot the screens preferably comprises an outer pane ot'glass, an inner pane of glass, and an intermediate sheet ot paper orAother iiexible sheet material. The upper and lower outer panes 16 andl?, respectively, are preferably transparent, as is the inner pane 18 otthe lower opening. The inner pane 'i9 ol the upper opening is preiorablycolored. The upper intermediate sheet 20 and the lower intermediatesheet 2i. are preferably translucent and may bear advertising matter orhave other information imprinted thereon. Gr, instead of a single sheetthat is both translucent and imprinted, two sheets superimposed on oneanother may be employed, one, tor instance, being a transparent sheet ofimage or character-bearing Celluloid, and the other a translucent sheetoi paper. A representation of a clock dial 9.2 is borne by the lowersheet 2l; and advertising matter may be borne by the upper sheet 20, andby that portion of the sheet 2l not covered by the dial. Notches Q3 aretermed in the inner or opening-facing sides 2s ot the flanges 7, and liein a plane located immediately beyond the inner panes '1S and 19.-removable resilient member 25, prererably a loop et wire, abuts againstthe inner side of the inner pane 1S and normallytends to expand into thenotches 23 adjacent thereto. lire men'iber prevents inward displacementof the pane 1S.- Tive such u'ire members 25 are provided to retaintheupper pane 19 against inwarddisplacement. lo remove the severalplates or panes and the intermediate sheets, it is' merely necessary tocompress the loops to reducetheir diameter, thereby permittingldisengagement ot the loops 25 with their respective notches 23? and thesubsequent removal ot the loops and the said plates and sheets.

A source of motive pvovver or clocli mechanism 26 of any common or Wellknown form is located 'in the posterior portion of the box l, being'preferably secured to the posterior Wall 5. A minute hand 2T and an hourhand 28 are adapted to move over the pane 18, being very- 'close theretoor substantially superimposed thereon. Minute hand or pointer 27 securedthrough the intermediacy of its L-shaped arm 29 to the' shaft or stem30, extending through the clock mechanism and the rear Wall 5 andprovided with a knurled head 31V tor setting' the hands. i Hour hand orpointer 2S is secured through the intermediacy ot its L-shaped arm 32 tothe hollow stem or sleeve 337 enclosing the stem 30, and passing at itstoryvardend through a bearing` 34- in a rod or support extending 'fromone to the other of the Walls 2 and secured thereto by means of screws36. Sleeve 33 is geared to stem 30, and stem 30 is driven by. the clockmechanism 26, the springf 37 of which may be Wound by a ltey 38,Electric lamps 39, disposed intermediately ot the clock mechanism 26 andthe pointers 27 and 28 and on opposite sides of the stem 30', are heldin sockets or base littings 40, secured to the floor 4t of the boxV 1.The lamps are connected to any convenient outlet of an electriccircuitthrough a ilexible electric cord 4I, connected to the sockets L10and passing through an insulating sleeve 412 inthe rear Wall The otherend of the cordfll is, ot course, provided with a suitable plug adaptedto lit the outlet of an elect-ric circuit.

he pointers 2T and 28, lying practically against the pane 18, projectdistinct shadows orimages 43 on the translucent sheet 21; While the arms29 and 32, the stems 30 and 33 and the rod 35, being more remote fromthe sheet 21, form no images thereon. The lamps 39,V being disposed onopposite sides of the stem 307 insure equal distribution Yotillumination on both sides oi' the stem, so` that the only imagesprojected on the translucent screen are those of thelight-interceptinp,- bodies or pointers 27 and 23.

Havingl thus fully described this invention, hereby reserve the benetitof all changes in form7 arrangement7 order, or use of parts, as it isevident that many minor changes may be made therein Without departing`from the spirit of this invention or the scope ot' the fifillovring'claim. i

I claim:

In a device ol the character described, a casing presenting' an opent'ront portion, a rabbetted frame removably positioned in said open`portion,l a pair oispaced transparent screens mounted in said frame,asheet interposed betWe-ensaid screens and having` indicia thereon, saidframe beiney further lproy vided with a plurality of notches on itsinner 'faces lying. in a glane located immediately beyond the inner taceof the inner screen and a resilient member adapted to lit intosaidnotches to secureI said screens in said frame, said member being'substan- GEORGE WVLLENS.

